WE LOVE & LOVE IT.
"We hope to inspire you to believe in your dreams and try new things."
WHO WE ARE?
We are PHILIPP & LUISA , the creative minds and makers behind the sustainable fashion brand Phil & Lui. We follow our dreams, are adventurers, nature lovers and live, travel and work in our bus Dalí. We love discovering new things, like to reflect on ourselves, grow and deal with topics such as sustainability, mindfulness in everyday life, meditation and good food.
We live & love it.
What does that mean? We bring our products to life. As a young start-up brand, we have made it our mission not only to represent our brand lifestyle, but also to embody and live this attitude to life and the courage to go down unusual paths in an authentic and approachable way. We hope to inspire you too, to believe in your dreams and to dare to try new things.
What makes you feel alive?
OUR VISION
We want to take you on a journey , give you an insight into the mood and emotions of our designs. For us, fashion is much more than just a shell. Fashion is identity, expression and origin all in one. Fashion is a lifestyle that encompasses thoughts and questions such as: How do I want to live, what do I believe in, what do I connect with, what do I eat?
We have lived and loved our brand since 2014. From the beginning, our vision was to create fashion for you that tells stories and allows you to experience our attitude to life of individuality, creativity, reflection and zest for life.
We want to touch you inside and remind you to follow your intuition and live your individuality.
"Clothing that touches you, accompanies you, a souvenir of your own stories and adventures..."
"Give every day the chance to become the most beautiful day of your life."
GET STARTED
"We had to free ourselves from the old patterns in which we were so deeply rooted."
With a strong desire for more freedom and creativity , we decided to start over in 2020, for ourselves personally and as a sustainable fashion brand.
After 5 years of hard work, we have successfully established our fashion label in the brick-and-mortar retail sector. Unfortunately, we have had to realize that something is missing and we are no longer happy.
The fast pace of fashion had overwhelmed us: new seasons, new trends, new demands left little room to live what our brand should be. We had realized that we could no longer live the lifestyle that we represent as a brand.
THE BREAKTHROUGH
So we gathered all our courage, packed our things and left Germany behind. The beat of our hearts clearly beat to the rhythm of freedom and wanderlust .
We set out to change. We wanted to return to the innocence with which we had started everything. We wanted more time, more passion, more life.
Sometimes you need a moment of silence to hear what is important again. A moment with your eyes closed to see clearly again. A moment to listen to your heart to feel life.
Today we are convinced that it is possible to take unusual paths, to be passionate about our professional goals and still combine them with our freedom-loving spirit.
"Home - A place where you are not, but where you feel."
ARRIVE
"Letting go of things, letting the unknown happen - all this allows us to dream again."
At the beginning of 2020, we handed over the apartment and thus moved away from our permanent residence, the four walls. We sold most of our belongings and reduced ourselves to the bare minimum .
Traveling to distant places and our wanderlust are far from satisfied, but we have found a Greek island to which we always like to return and where we feel at home.
We want to create a place of encounter here. A place of exchange, a place of peace, a place of joy and dancing, a place to let your soul unwind.
The question is, what really counts? Often less is more. More nature, more life.
"Our journey into the unknown continues."